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BMW President on i8 Spyder Concept: The First Green Supercar
Whoever said eco-friendly cars couldn’t be fun certainly never told BMW. The company took out all of the stops for the North American debut of its Blade Runner-esque all-electric i3 and plug-in hybrid i8 Sypder concepts in New York City. But it wasn’t just the cars that were turning heads. BMW’s North America president, Ludwig Willisch (left), took the stage to pull the curtain back on i8 Spyder concept with the help of none other than Academy Award-nominated actress Uma Thurman.
And while the paparazzi were crazy for Thurman, the real stars of the show were the i3 and i8 Spyder. BMW’s all-electric i3 is a city car meant to give urban dwellers mobility without the need for gasoline. The i8 Spyder hybrid is designed to be a supercar, albeit with excellent fuel economy.